What's in a name? That which we call a rose
By any other word would smell as sweet.W. Shakespeare, Romeo and Juliet (II, ii, 1-2)
Choosing the right name is a creative process which one can easily get lost in. That is even more true if you don't have a clear idea about what you would like it to communicate to people. We wanted it to be something utterly simple but at the same time to reflect who we are and how we function as a team. The most important thing was - we just wanted it to really be us.
The truth is out there…
We did not want to spend too much time on it. There is a theory which says that if you think too much about what you would like to say, most of the time you end up telling a lie. Of course, we didn't want that. We came to the conclusion we should really describe the way we're living our everyday lives, and that is - we fill each other in, we complement each other in every way, we are worth more as a whole then each of us as an individual which makes us balanced and complete. It gives us more energy. That is who we are. That's what we are like. Simply ComplementaryDuo. And since we're a couple, that goes for both, our personal and professional life.
And then, there is the obvious
Most of you already know about the color theory. If you don't, I suggest you find out by visiting one of many sites that deal with that particular subject in detail. By definition complementary colors are any two colors which are directly opposite each other on a color wheel, such as red and green. These opposing colors create maximum contrast and maximum stability. Similarly, we are not the same. Sometimes we have completely different approach to completing the same task, and most of the time we find the best solution is a combination of both.
The fact that complementaryduo.com domain was still available was really a miracle itself. Anyone trying to buy a decently named domain lately will surely know what am I talking about. We took that as a sign of good luck, immediately buying it and successfully avoiding flickrizing the name to something like cmplmntryduo. ComplementaryDuo it was.
4 responses to “Why ComplementaryDuo?”
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